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Unit
Seven
Book
Three
![](3D"master05_background.gif")
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Unit Seven
![3D"文本框:](3D"slide0003_image012.gif")
A Rose Is a Rose
![3DContents](3D"slide0005_image013.gif")
![](3D"slide0005_image020.gif")
![](3D"slide0005_image021.gif")
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After learning this unit, students are
supposed to be able to:
1. talk about their opinions of Valentine’s Day=
=
;
2.
master the key words and sentence structures
3. learn to write a paragraph of problem and solutions
4. improve the reading skill——identifying the writer’s purposes
Teaching
Objectives
![](3D"slide0006_image026.gif")
![](3D"slide0006_image027.gif")
<=
b>Lead-in
Activities 1 ----
flowers as gift
•
<=
/span>
![](3D"slide0007_image030.gif")
![3D透明花线Ĉ=](3D"slide0007_image032.gif")
<=
b>Lead-in
2—watch & discussion=
1.What do you know about ChristmasA=
311;
What are the spec=
ial
customs
associated with
Christmas?
2. Why are Chinese
students so
enthusiastic for
foreign festivals?
![](3D"slide0007_image033.gif")
=
![3D"Background](3D"slide0010_image034.gif")
u Valentine’s D=
ay
![](3D"slide0010_image035.jpg")
![](3D"slide0010_image036.gif")
![3D"Valentine's](3D"slide0012_image037.gif")
Valentine was a priest in Rome at the time Christianity was a new <=
/span><=
span
lang=3DEN-US style=3D'font-family:"Times New Roman";mso-ascii-font-family:=
"Times New Roman";
mso-hansi-font-family:"Times New Roman";font-size:133%;mso-fareast-languag=
e:
ZH-CN'>religion. The Emperor at that time, Claudius II, ordered the Roman =
soldiers not to marry or become engaged. Claudius believed that as =
<=
span
lang=3DEN-US style=3D'font-family:"Times New Roman";mso-ascii-font-family:=
"Times New Roman";
mso-hansi-font-family:"Times New Roman";font-size:133%;mso-fareast-languag=
e:
ZH-CN'>married men, his soldiers would want to stay home with their famili=
es <=
span
lang=3DEN-US style=3D'font-family:"Times New Roman";mso-ascii-font-family:=
"Times New Roman";
mso-hansi-font-family:"Times New Roman";font-size:133%;mso-fareast-languag=
e:
ZH-CN'>rather than fight his wars. Valentine defied the Emperor’s de=
cree
and secretly married the young coupl=
es.
He was eventually arrested, imprisoned, and put to death. =
Valentine was beheaded on Febru= ary 14th, the eve of the Roman holiday Lupercalia (牧神节). After his death, Valentine was named a <= span lang=3DEN-US style=3D'font-family:"Times New Roman";mso-ascii-font-family:= "Times New Roman"; mso-hansi-font-family:"Times New Roman";font-size:133%;mso-fareast-languag= e: ZH-CN'>saint. As Rome became more Christian, the priests moved the spring = <= span lang=3DEN-US style=3D'font-family:"Times New Roman";mso-ascii-font-family:= "Times New Roman"; mso-hansi-font-family:"Times New Roman";font-size:133%;mso-fareast-languag= e: ZH-CN'>holiday from the 15th of February to the 14th –– Valentine’s Day.
Valentine was beheaded on Febru= ary 14th, the eve of the Roman holiday Lupercalia (牧神节). After his death, Valentine was named a <= span lang=3DEN-US style=3D'font-family:"Times New Roman";mso-ascii-font-family:= "Times New Roman"; mso-hansi-font-family:"Times New Roman";font-size:133%;mso-fareast-languag= e: ZH-CN'>saint. As Rome became more Christian, the priests moved the spring = <= span lang=3DEN-US style=3D'font-family:"Times New Roman";mso-ascii-font-family:= "Times New Roman"; mso-hansi-font-family:"Times New Roman";font-size:133%;mso-fareast-languag= e: ZH-CN'>holiday from the 15th of February to the 14th –– Valentine’s Day.
![](3D"slide0012_image038.gif")
![3D"The](3D"slide0090_image039.gif")
The Andes
Mountains stretch over 5,500 miles from the =
southern tip of Argentina and Chile to the northern part =
of Columbia in South America. With many peaks and =
active volcanoes over 20,000 feet, including the highest <=
span
lang=3DEN-US style=3D'font-family:"Times New Roman";mso-ascii-font-family:=
"Times New Roman";
mso-hansi-font-family:"Times New Roman";font-size:156%;mso-fareast-languag=
e:
ZH-CN'>peak Cerro Aconcagua (elevation 22,826, located on the =
Chile and Argentina border), this majestic region is =
second only to the Himalayas in size and average =
elevation.
![](3D"slide0019_image041.jpg")
=
![](3D"slide0019_image042.gif")
Key
Words Study
![](3D"slide0017_image046.gif")
1. =
executive a.
having power to carry out decisions, laws, etc. 执行=
;的，行政的
<=
span
style=3D'font-family:SimSun;mso-ascii-font-family:"Times New Roman";mso-fa=
reast-font-family:
SimSun;mso-hansi-font-family:"Times New Roman";font-size:133%;color:#00336=
6;
mso-color-index:2;mso-special-format:lastCR;display:none'>
![](3D"slide0017_image048.gif")
examples
![](3D"slide0017_image050.gif")
an executive director of =
the
company
公司的执行董=
107;
an
executive committee 执行委=
;员会
executive
authorities 行政当=
;局
![](3D"slide0091_image051.gif")
n. [c] a person in a high position, esp, =
in business, who makes decisions and acts according to them 主管，高级行=
919;人员，行政官
=
<=
span
style=3D'font-family:SimSun;mso-ascii-font-family:"Times New Roman";mso-fa=
reast-font-family:
SimSun;mso-hansi-font-family:"Times New Roman";font-size:133%;color:gray;
mso-color-index:2;mso-special-format:lastCR;display:none'>
![](3D"slide0091_image052.gif")
examples
![](3D"slide0091_image053.gif")
She's a senior executive =
in a
computer company.
她在一家计算=
426;公司担任高级行政人=
;员。
The
president of the USA is the chief executive.
在美国，总统=
159;最高行政官。
![](3D"slide0013_image054.gif")
2. discount : n.[C] a cutting-down in the usual price
=
; &n=
bsp;
折扣
=
; &n=
bsp;
=
![](3D"slide0013_image055.gif")
examples
![](3D"slide0013_image057.gif")
The
shop assistant said they could give me a big discount if I bought three at once.
&=
#21830;店营业员说如果我=
968;下买三件，他们可以=
;给我打很大的折扣。
He sold the go=
ods
to her at a special discount.
&=
#20182;以特别优惠的价格=
226;货卖给了她。
![](3D"slide0094_image058.gif")
discount : =
vt. make a discount 打折
![](3D"slide0094_image059.gif")
examples
![](3D"slide0094_image060.gif")
If we have=
to
discount these cars we aren't going to make a profit.
如果=
;我们不得不对这些汽&#=
36710;打折的话，我们就Ą=
80;利=
可言了。
*That store discounted all its unsold merchandise.
=
;
那家=
;商店把所有没卖出的&#=
21830;品打折出售。
![](3D"slide0092_image061.gif")
3. =
bankrupt <=
b>: a. 1) unable to pay what one owes 破产的
=
; &n=
bsp;
2) lacking in some good quality 彻底缺
=
; &n=
bsp;
乏(某种良好事物)的
![](3D"slide0092_image062.gif")
examples
![](3D"slide0092_image063.gif")
He went
bankrupt after only a year in business. 他仅=
做了一年生意就破产=
0102;。
In this movie, you can see such a society that is morally bankrupt and politically unstable.
在这部影片当中，=
你可以看到的是一个=
6947;德沦丧、政治=
;动乱的社会。
![](3D"slide0095_image064.gif")
n. [C] a person who is bankrupt 破产者
![](3D"slide0095_image065.gif")
example
![](3D"slide0095_image066.gif")
He was
declared by the court to be a bankrupt last year.
去年=
;他经法院宣告破产。
![](3D"slide0093_image067.gif")
4.distribute v. 1) supply (goods) in a particular area, esp.=
to shops （尤指向商店）供应=
;（货物），发售
2) divide and give out among several people,
places, etc. 分发，分送，分配<=
/div>
![](3D"slide0093_image068.gif")
examples
![](3D"slide0093_image069.gif")
This docum=
ent
will be distributed among the people at the meeting.
这个=
;文件将分发给与会人&#=
21592;。
The company aims eventually to distribute its =
products throughout the European Union.
![](3D"slide0096_image070.gif")
5.via
prep. using; through =
通过，经由， =
463;过
![](3D"slide0096_image071.gif")
examples
![](3D"slide0096_image072.gif")
System control is via a standard computer keyboard.
You will be given a guided tour in Europe and =
then return to Shanghai via Paris.
The message was broadcast all over the world via radio.
这条=
;消息通过无线电向全&#=
19990;界播放。
![](3D"slide0020_image073.gif")
![](3D"slide0020_image074.gif")
![](3D"slide0020_image075.gif")
Pa=
rt 1
=
Part
2
Pa=
rt 3
=
Part
4
Text Analysis
Main
Idea:
(Paras.
1)
As long as the rose remains the most popula=
r =
flower as a symbol of love, any changing =
conditions in the nation's rose industry me=
an =
much to rose growers, and to those who =
=
distribute roses and those who sell.
![](3D"slide0020_image076.gif")
![](3D"slide0020_image077.gif")
![](3D"slide0021_image078.gif")
![](3D"slide0021_image079.gif")
Pa=
rt 1
=
Part 2
Pa=
rt 3
=
Part 4
Text Analysis
Main
Idea:
![](3D"slide0021_image080.gif")
(Paras. 2-6)
The nation’s rose industry relies muc=
h on
the sel=
ling
of roses.
![](3D"slide0021_image081.gif")
![](3D"slide0007_image029.gif")
![](3D"slide0022_image082.gif")
![](3D"slide0022_image083.gif")
Pa=
rt 1
=
Part
2
Pa=
rt 3
=
Part
4
Text Analysis
Main
Idea:
(Paras. 7-12)
=
The
nation’s rose industry also relies on <=
span
lang=3DEN-US style=3D'font-family:"Times New Roman";mso-ascii-font-family:=
"Times New Roman";
mso-hansi-font-family:"Times New Roman";font-size:156%;layout-flow:vertica=
l;
mso-fareast-language:ZH-CN'>the growing of roses.
![](3D"slide0022_image084.gif")
![](3D"slide0023_image085.gif")
![](3D"slide0023_image086.gif")
![](3D"slide0023_image087.gif")
Pa=
rt 1
=
Part
2
Pa=
rt 3
=
Part
4
Text Analysis
Main
Idea:
(Paras. 13-14)
As a result of severe foreign competition, =
=
those in the rose business long for the goo=
d old days whereas ordinary people wonder =
about the rose price more than before.<=
/span>
![](3D"slide0023_image088.gif")
The rose is going to remain the
most popular flower because love never goes out of style. <=
span
style=3D'position:absolute;top:43.75%;left:5.05%;width:89.7%;height:6.75%'=
>The nation’s rose indust=
ry
much on the selling
and growing of roses
演绎法
时空法
![](3D"slide0054_image091.gif")
Main id=
ea
of the text ?
![](3D"slide0054_image092.gif")
Devices=
for
developing it?
![](3D"slide0054_image093.gif")
Main
Idea and Devices for Developing It
![](3D"slide0054_image094.gif")
对比法
![](3D"slide0025_image095.gif")
Para. 2-6
Problem 1: Selling roses is no longer a =
beautiful experience for
traditional flower shops.
Solutions: Roses Only solved the problem =
through vario=
us
ways and was transformed from a
traditional shop to a discount rose retailer.=
![](3D"slide0025_image096.gif")
<=
![endif]>![](3D"slide0025_image097.gif")
Devices for developing it?
![](3D"slide0026_image098.gif")
Para.7-11
Problem 2: U.S. rose growers are going bankrupt.
Solutions:
Johnson Flowers’ survived trough various ways.
![](3D"slide0026_image099.gif")
=
<=
![endif]>![](3D"slide0001_image101.jpg")
![](3D"slide0001_image102.gif")
=
Key
sentence patterns
![](3D"slide0029_image103.gif")
• 1
Sb’s
formula/ recipe/ prescription for (doing)sth is sth els=
e/ to
do sth else 某=
0154;（=
0570;某事）的诀窍/秘=
5776;是
e.g.
=
1) Tolerance, patience and understan=
ding are her formula for a=
happy
marriage.
•2) His recipe for success in busines=
s is
to take
honesty as his cardinal principle and =
put the customers fir=
st.
=
•
•2. Instead =
of doing
sth, sb try ( resolve/choose/plan/manage/decide) to do sth e=
lse 某人不是=
要做某事，而是千方=
百=
5745;/设=
7861;做别的事情
•<=
/span>eg.=
•1)
Instead of covering facts up, a journalist <=
span
lang=3DEN-US style=3D'mso-fareast-language:ZH-CN'>of conscience tries t=
o bring
them to light.
•2) Instead of giving in to her=
child
blindly, a good mother manages to make her child clear about right and=
wrong.
• 3.As a replacement for sth/sb, sb.does =
sth else=
. 作=
0026;对失去某物/某=
0154;的弥补，某人=
5288;也）做别的事
<=
span
style=3D'color:#FF9900'>•e.g.
• As a replacement for lack of fa=
ther
love during his son’s growth, he devoted all =
=
of his love to his
grandson.• 4. For those who…, sth is more …th=
an sth else=
.对=
7027;些…人=
6469;说，
&=
#26576;事要比别的事=
6356;…
<=
span
style=3D'color:#FF9900'>•e.g.
•For those professionals who are=
engaged in managem=
ent, the
ability to work with people is more important than the sound professi=
onal
skill.• 5. While sb. Watches his business/ =
career/ =
study
etc. bloom/ thrive/ boom/ prosper etc. sb. else=
is
undergoing sth unfortunate/ distressing etc. 在=
6576;人目睹=
其=
9983;意/事=
9994;/学=
9994;等兴旺发达的同时ᦁ=
2;别人=
正=
2312;经历不幸的事情
•<=
/span>e.g.
•With the earth bathed in the ra=
ys of
the moon, some families are worrying about =
their life while s=
ome
watch theirs filled with happiness.<=
/span>
![](3D"slide0042_image104.gif")
Writing Skills<=
/b>=
—=
:
pattern
of problem—— solutions
problem
example 1 &#=
13;
of solution
exampl=
e 2
of solution
example 3
=
of solution
![](3D"slide0045_image105.gif")
1. go out of style
不再时兴，过时=
;
2. offer sth. to sb. 向=
某人提供，向某人=
;提出3. range from … to …在一定范围内变=
;化或扩展
4. look like看起=
;来像；好像要
5. be left over剩=
下来，留下来
6. hold down
（使）保持低水=
;平，（使）不增加，&#=
65288;使）不升高
7. go down=
下降，降低&#=
13;
=
![](3D"slide0045_image107.jpg")
![](3D"slide0045_image109.jpg")
![](3D"slide0045_image111.gif")
8. nothing but 只=
有，除... ...以外什么也不
9. chase sb./sth. out 驱赶=
;，驱逐
10. work with sb. 与=
某人共事，与某人协=
0316;
11. get a break 交好=
;运，时来运转
12. on sb.'s side 对某=
;人有利；赞同某人的&#=
24847;见=
13. long for sth. 渴=
望，极想14. the good old days 过=
去的美好时光
![](3D"slide0046_image112.gif")
![](3D"slide0046_image114.gif")
![](3D"slide0044_image115.gif")
q Search the Web-pages
![](3D"slide0044_image116.gif")
![](3D"slide0044_image117.gif")
q Get Familiar with the
western festivals
western festivals
Assignments
![](3D"slide0044_image119.jpg")
' + ENDSHOW_MESG + '
![](3D"notes_flag.gif")
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22791;注![](3D"buttons.gif")
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